Back to Africa Check

Research and consulting

TRi Facts research is based on the solid foundation of years of work with Africa Check, the continent's first fact-checking organisation. Using both academic and journalistic skills and experience, we produce accurate, insightful and reliable reports using only verifiable sources. Our findings are tailored to the specific focus of the client.

We are an experienced team offering customised research solutions. Your needs will guide our approach and we work closely with you, offering advisory services to incorporate the findings as part of your bigger strategy. We use a variety of research methods and commonly combine secondary and primary as well as quantitative and qualitative research. 

Our research lives from the experience and expertise we have gained in our work with Africa Check over the past years: We rely on our fact-checking expertise to provide you with insights that are accurate and reliable using only verified sources. We utilise our journalistic skills to produce reports that are primclear and communicate findings adjusted to the target group to have the biggest impact. 

Our expertise lies in African markets with their unique dynamics and key stakeholders. We have a broad focus on a wide range of topics with a particular interest in communication and media, consumer trends and behaviour, health as well as education. 

Background checks and screenings of individuals and legal entities are one of our focus areas. With our well-honed fact-checking skills and experience, we are well placed to evaluate the accuracy and reliability of information about an individual or organization.

Secondary research

  • Literature reviews
  • Country profiles and industry briefs
  • Company profiles and screening 
  • Competitive landscaping: profiles of key players / rankings
  • Professional identity screening

Primary quantitative research

  • Telephonic interviews [CATI]
  • In person interviews [CAPI]
  • Online surveys
  • Social media surveys, which includes WhatsApp
  • Community panels 
  • Omnibus surveys

Primary qualitative research

  • Focus group discussions
  • In-depth interviews
  • Ethnographic immersions
  • Observation
  • Mystery shopping
  • Product testing

Advisory and consulting

  • Research design 
  • Monitoring and Evaluation 
  • Impact assessment  
  • Diagnostic tool design and development